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ITU J Faculty Arch: 3 (1)
Volume: 3  Issue: 1 - June 2006
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Orhan Hacıhasanoğlu
Page II

2.Technological innovations and design
Leyla Tanaçan, Aslıhan Tavil, Ecem Edis
Pages 1 - 4
Abstract | Full Text PDF

3.The role of the architect in housing design: Old and new
Eric Dluhosch
Pages 5 - 23
Based on the evidence of the last century, one must conclude that the architect cannot fill the role of both interpreter and trustee of the values of small elites and at the same time pretend to be a spokesperson for the so- called masses. The former requires the architect to represent society by proxy; the latter requires representation by direct engagement with the end user. Power elites tend to be able to enforce the formalization of their value systems in terms of access to political, social, economic, and cultural levers or power. By virtue of education or birth, or both, the elite architect quickly learns to understand and obey the language of establishment culture. This is not evil in itself. As long as society shares the values of its elite, the architect has no problems of "decoding" cultural messages and translating them into built form, and all without much dispute usually accepts his work. Once this link is broken, architecture becomes irrelevant in both realms. Elitist architecture merely awes and intimidates either by its size or by its exotic forms, while mass architecture repulses by its banality and shoddiness. The conflict between these two extremes breeds alienation at best, confrontation and destructive rage at worst.

4.The technology of sentient buildings
Ardeshir Mahdavi
Pages 24 - 36
Contemporary buildings are expected to meet an extensive set of requirements. They must be conceived, constructed, and operated in a manner that is functionally adequate, environmentally sustainable, occupationally desirable, and economically feasible. Moreover, buildings must increasingly accommodate different user groups, a varied set of activities, and multiple indoor environmental control systems. Accordingly, the optimization of the overall performance of buildings represents a non-trivial task and requires effective and well-tuned technologies. Specifically, the configuration and calibration of environmental control systems in buildings has been shown to be difficult and prone to failures, particularly in large-scale facilities. This paper explores the notion of sentient building technologies and its potential to address certain aspects of indoor environmental control problems in buildings. Specifically, it
describes an approach to the integration of simulation-based predictive decision-making repertoire of building control systems.

5.Transformations created by ICKT on the architectural design and its education
Ahu Sökmenoğlu, Gülen Çağdaş
Pages 37 - 52
Information, communication and knowledge technologies (ICKT), creates serious economic, social and cultural transformations in the contexts of human, human life and space. Architectural design and its education is one of the fields seriously influenced by the ICKT. In the case of architectural design and its education, the influences of ICKT are not only in relation to the technological side of it but the subject is far more complex as it has a social, cultural and economical aspects. Architectural design and production processes, its tools, concepts, theories, methods and forms are highly affected by ICKT and the transformations have begun. Digital technologies are challenging theories and practices of traditional architectural design both from educational and practical perspectives. Standing at the threshold; one should consider the technologies beyond themselves with all the transformations that they cause. This process of questioning ICKT and architectural design relationship should only be started at the architectural educational platform where experimental, theoretical and practical sides are always present. Questioning the boundaries of the discipline, re-conceptionalizing it and re-defining its role in the future are the subjects to be discussed in educational platforms. Architectural discipline should update itself to protect its own realm of being, its cultural validity and its meaning. Furthermore, a new more creative and complex way of teaching architectural design could be find in this mutual relationship of ICKT and architecture.

6.ETP: European Technology Platforms - A challenge for Turkey’s strategic innovation agenda
Attila Dikbaş, Işılay Akkoyun
Pages 53 - 70
Innovation is a priority of most countries in the world. Many of the national policies and strategies are aimed at innovation via support schemes, technology platforms, techno parks, incubators, financial initiatives and R&D.
Turkey must innovate to be more competitive in a global economy with a view to continually improve the quality of life of its citizens. Lack of innovation has been and remains a significant and serious obstacle with an impact on the competitiveness and growth of companies in many sectors of the Turkish economy.
The ‘First Action Plan for Innovation in Europe’1, the document developed by the European Commission in 1996, provided a common systematic approach for innovation policy in EU. The political leaders in Europe are responding to these challenges mainly along the objectives of the renewed Lisbon strategy for growth and jobs in light of which the key policies and programs have been reviewed since 2005. (EID, 2007)
The foundation of “Technology Platforms” denotes the importance of Europe’s innovativeness by stressing that ‘Europe’s future depends on innovation reference to renewed Lisbon’s strategy. Also they are provide to be important constitutions in the development of European research policy to better accordance for the needs of industry.
Technology Platforms are becoming mandatory tools for proposing new research ideas under the Seventh Framework Programme. Working through technology platforms is new way of collaboration and they are expected to be flexible action forums. They make various interested parties, especially industry, more closely committed to planning and to the resulting research work.
Turkey must define priority actions to achieve a broad-based innovation strategy. Technology Platforms are such an action that enables innovation and competitiveness environment not to missed that is parallel to “national innovation policy documents”2
Main aim of this article is to assess national/European technology platforms with an integrated approach to national technology, R&D and innovation policies.
Turkey participation to European Technology Platforms requires a paradigm shift more than the narrow domain of research, innovation, science and technology policy.

(1) First Action Plan for Innovation in Europe,1996 http: //cordis.europa.eu/documents/documentlibrary/4INL960517EN.pdf
(2) National Innovation Policy Documents published since 2000 in Turkey by different government organizations.

7.The products of popular culture in urban space: Do they enrich or spoil?
Aytanga Dener
Pages 71 - 84
In current capitalist systems the urban surfaces are saturated with the attached images and objects which can be considered as tools of communication that support consumption. With the new technological innovations, the denizens live in real-virtual worlds and the metropolitan spaces are reshaped within the postindustrial relations. The people interpret their environment and contribute to the cities in a free manner. Thus the urban spaces always involve buildings, objects besides the people. They need to be scrutinized from the street level to develop a total understanding. The developing countries living in unstable conditions in many aspects encounter with so many hybrid socio-spatial structures. They experience the different types of modernities and try to understand the alternating contexts and experiences. The strict differentiations and contradictions direct people to create their own culture. The products of popular culture are formed via the struggles against the hegemonic groups. The passive resistances of subaltern groups succeed in the end and they not only achieve to exist in the system but also spread their tastes, values and ideologies. The subordinates living in the world city Istanbul try to adapt themselves to the city life by modifying the circumstancing places. They add their products -can be evaluated in varying categories, economic, socio-cultural and political- to the urban environment and become a component of the heterogeneous orders. The purpose of this work is to try to found an understanding on the popular culture by scrutinizing the products in detail as well as establishing an inquiry about the socio-spatial orders.

8.Design research in the periphery: A review of the foundations and development characteristics of industrial design research in Turkey
Özlem Er, H. Alpay Er
Pages 85 - 97
The evolution of design research can be understood as a process conditioned by the increasing knowledge requirements of the new economy. Since design is increasingly recognized as a competitive factor of strategic nature, it is expected and natural that design research has found a fertile ground in the central countries of the global economy as they evolve into being knowledge economies for the last decades.

Rather unexpectedly however, design research also exists in the periphery of the global economy where the design knowledge requirements are considered to be weak and unsophisticated. By looking specifically into the state of industrial design research in Turkey as a Newly Industrialized Country, the article provides insight into the differentiated reality of the development of design research in peripheral countries. The article reviews the history of industrial design research in Turkey and tries to reveal its problems and potentials in relation to national and international dynamics in a wider context.

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